The MOP Team
The offices of MoP are inspiring and creative. Here you’ll find exciting, humorous, heartfelt, respectful and passionate people and practices. Fun workplaces produce better work, better partnerships and better collaborations. It’s what we call the “New Power”.
Michael Allen - Executive Creative Director/Founder
Calling himself a ‘refugee from big agencies’, Mike is the Executive Creative Director of Magnum Opus Partners. Through an instinctively collaborative and open nature, for more than 30 years he has guided its development to become one of Australia’s most consistently successful independent agencies. His desire to deliver better outcomes for clients that were not predicated on size of budget was the catalyst for him starting Magnum Opus. He believes passionately that all clients and all budgets deserve great results. Today he combines strong strategic analysis skills and creates notable and highly effective brands, campaigns and communications.
Stephen Yolland - Copywriter
The agency’s lead on Creative Strategy & copy, ‘Yolly’ is a team player with a consensus style, and his client collaborations have seen him receive many national and international copywriting and advertising effectiveness awards. He offers exceptional skills in client liaison, interpreting research, strategic analysis and campaign planning, and in his spare time is a widely respected commercial writer and author, blogger, and voiceover artist. One of his more unusual collaborations has been to voice the well-known Budget Truck Rentals campaign.
A marketing communications professional and confident project manager with 6 years experience at a global entertainment brand. Specialties include paid media planning, content strategy and campaign management. Whether it's paid or organic social media, digital, TV, outdoor or print media, Lauren has the expertise to help you speak to the right people, at the right time and place. Lauren thrives in a hard working environment, understands the importance of brands, loves a brainstorm, and welcomes both collaborative and autonomous work...sense of humour permitting.
The agency’s Managing Director is a highly-credentialed businesswoman and marketer. She is a skilled collaborator and strategist, and combines a winning, empathetic manner with in-depth management skills. As a natural leader, she has a capacity to make things happen, think strategically and stay ahead of today’s complex and evolving marketing game. Her ability to partner closely with both private and public sector clients and businesses to drive results, change and growth, is highly respected. She also has high-level contacts across many levels of industry; domestically and internationally.
Pat Langton - Creative Director
Pat is the Agency’s Creative Director. After spending 2 years abroad in London, Pat returned to Melbourne with a wealth of experience collaborating across local and international brands. His success was rewarded with major international awards including a Silver Cannes Lion and 3 Clio awards for both his digital and traditional campaigns. His time in London focused on wellness and consumer health products, collaborating with musicians, photographers and a broad range of clients. Pat calls his work, “art that sells”, an apt description of the content he produces!
Alec Morley - Director of $’s
You need to be a collaborator when your life is spent juggling money in and out. As our “Director of Dollars”, Alec keeps the business in good shape and still manages to ensure everyone likes him! Having worked the numbers across many different industries, Alec brings a wealth of knowledge to the business and that professionalism ensures the books at MoP always balance.